The field guides
The honest math, before you spend a dollar.
No Lamborghini math. Realistic part-time and full-time ranges, the costs nobody mentions, and the loop that built a real store.
The loop, documented$5 VHS player → $350,000 inventoryWhat the work actually is, the case for and against, and the gap between hustle videos and a real store.
Your first inventory is already in your house — the room-by-room method that funds the business from clutter.
Where the inventory hides, and how to work each channel.
Staged sales waste your morning; dirty sales print money. Telling them apart from the listing photos.
The kit, the timing, the big-pile negotiation, and the discount-day double dip.
The grab-first categories, the traps, and why garage sales are the practice field, not the stadium.
When to show up, the five racks worth your time, and the 60-second phone check that stops bad buys.
How the lien process works, reading a unit from the door, and the traps that cost beginners money.
A profit-per-hour comparison from someone who works both — and the combined play.
Research, listing, pricing, and shipping — the selling side.
The title formula, the 8-photo method, pricing from sold comps, and the daily habits behind 2,200+ sales.
Sold prices, not asking prices — the two-minute workflow, and why pricing happens at the buy.
The 1:1 square trick, window light, and why photographing the flaws is what makes the money.
Anchor pricing, offers to watchers, the 20% markdown engine, and when an auction wins.
Calculated vs "free" shipping, which carrier wins at each weight, and nearly-free supplies.
Instant identification, instant comps, and pricing items inside other people's photos.
The ten-second signals — maker's marks, variant details — and what to do with zero comps.
Category deep-dives, priced by documented sales.
Ten real flips, the categories that print money, and the trap items that eat beginners' cash.
Ten flips, itemized$352 → $6,832What actually sells when you source used and sell to collectors — from someone who flips daily.
Estate-sale folio$5 → $1,750What makes advertising pieces blue-chip — with the real sold prices behind each.
Kellogg's display rack$40 → $945Helmets, flags, swords, medals — why a named piece is worth more, and the repro minefield.
45-star flag$150 → $1,799The shutter test that adds 30–50%, and the rangefinders and SLRs that hold value.
Nikon S2 rangefinder$40 → $424Before you buy anything
10 things already in your house that resell for $20+ — and how to list the first one tonight. The same Week One start the course uses.
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